Yuanix Consultancy - Your Export Partner
沅义咨询-你的跨境解决方案
Full service value: Compliance ·Strategy · Digital · Channels · Representation
全链路服务价值：合规 · 战略 · 数字化 · 渠道 · 市场代表
Introduction
如果你是一家中国企业，想进入欧洲市场，
却被 VAT、税务结构、公司注册、GDPR 合规这些复杂规则绕晕；
如果你是一家欧洲企业，希望进入中国市场，
却发现自己听不懂中国的叙事方式、平台逻辑和消费者语境；
那么问题并不在于你的产品，
而在于你缺少一套能够同时理解两套市场体系的结构方法。
Yuanix Consultancy 正是为此而存在。
Yuanix 是一家连接欧洲与中国的跨境品牌与市场进入咨询机构。
我们帮助企业建立清晰的品牌结构、合规的市场进入策略，以及可规模化的销售体系，
使其能够在不同的监管环境、文化语境和数字生态中顺利落地。
Yuanix 并不是传统意义上的代理公司。
我们更像一个战略枢纽，将品牌策略、本地合规、数字基础建设与执行伙伴整合为一套完整且可落地的系统。
If you are a Chinese company trying to enter the European market,
you may have already been overwhelmed by VAT structures, tax regulations, company formation, and GDPR compliance.
If you are a European company looking to enter China,
you may find that you don’t fully understand the narrative logic, platform ecosystem, and consumer language of the Chinese market.
Then the problem is not your product —
it is the lack of a structural approach that understands both systems at the same time.
This is where Yuanix Consultancy comes in.
Yuanix is a cross-border brand and market entry consultancy operating between Europe and China.
We help companies build clear brand structures, compliant market entry strategies, and scalable sales systems across different regulatory, cultural, and digital environments.
Rather than acting as a traditional agency, Yuanix works as a strategic hub — connecting brand strategy, local compliance, digital infrastructure, and execution partners into one coherent system.
Two Markets. Two Directions. One Local Hub.
两个市场 · 两个方向 · 一个在地执行枢纽
Yuanix is a cross-border consultancy based in the Netherlands.
We act as a local hub, connecting brands with real execution teams — not just advice or intermediaries.Yuanix operates through a structured cross-border framework
that integrates strategy, compliance, digital presence, and channel execution.Yuanix 是一家总部位于荷兰的跨境咨询机构。
我们作为本地枢纽，连接品牌与真正的落地执行团队，而不仅仅是提供建议或中间转介。Yuanix 通过一套结构化的跨境方法体系开展工作，
将战略规划、合规体系、数字基础建设与渠道落地整合为一个完整的执行框架。
How Yuanix Works
Entering a new market is never just about selling a product.
Entering a new market is never just about selling a product.
In reality, the challenge is rarely the product itself.
It lies in navigating two fundamentally different market systems —
from regulations and infrastructure to consumer behaviour, platforms, and distribution channels.
This is where most companies realise the real difficulty:
not just complexity, but the need to align strategy, execution, and operations across borders.
At Yuanix, we don’t approach this as a single service.
We build a complete market entry pathway.
From initial market positioning and regulatory setup,
to brand localisation, digital infrastructure, and performance marketing,
all the way to marketplace operations, logistics coordination, and last-mile delivery —
we connect the entire process into one coherent system.
This allows businesses not only to enter a new market,
but to operate in it with clarity, structure, and long-term scalability.
If you are considering expansion, feel free to reach out.
After understanding your business and objectives,
we will map out a practical approach tailored to your situation.
进入一个新市场，从来不只是把产品卖出去那么简单。
真正的难点，往往不在产品本身，
而在于如何同时理解并打通两套完全不同的市场体系——
包括监管结构、商业基础设施、消费者习惯、平台逻辑以及渠道分布。
也正是在这里，大多数企业才逐渐意识到：
难的不是单点问题，而是如何把策略、执行与运营在跨市场环境中整合起来。
在 Yuanix，我们不把这件事拆成单一服务来看待，
而是构建一整套完整的市场进入路径。
从前期的市场定位与合规结构搭建，
到品牌本地化、数字化基础设施与营销体系，
再到平台运营、渠道铺设以及物流与最后一公里的交付，
我们把整个链路连接成一个可以持续运转的系统。
这不仅是进入市场，
更是能够在当地稳定运营并持续扩展。
如果你正在考虑拓展新的市场，欢迎与我们沟通。
在了解你的业务背景与目标之后，我们会基于实际情况，为你制定一套可落地的路径。